TYPO3 and Social Media Marketing
Tuesday, July 28, 2009Historically, one of the most effective methods of marketing is through word of mouth and referrals. With the emergence of Web 2.0, many web start-ups like Twitter, YouTube and LinkedIn offer communication tools fusing sociology and technology, transforming monologues (one to many) into dialogues (many to many).
Social media applications take word of mouth and referral marketing to a new level by helping both companies and individuals generate greater exposure in the marketplace. This exposure is critical for gaining new business through referrals and recommendations through the networks of our peers and clients.
The bottom line is, effective social media marketing builds brand awareness, increases website traffic and builds communities. Social media interactions occur in the millions and can be monitored with a variety of web tools to promote a positive image and counteract negative information about your product or service.
Below is a partial list of TYPO3 Social and Media applications for those interested in leveraging TYPO3's powerful CMS features as a marketing and sales tool for business and clients. Search the TYPO3 Extension Repository for more Social Media applications! typo3.org/extensions/repository/
Georg Ringer's rgmediaimages
Show FLV videos of Youtube, Google Video, etc. inside your news posts and more. Awesome demos available here! http://www.rggooglemap.com/dev/rgmediaimages.html\
TIMTAB - social bookmark icons
Shows a line of small icons of social bookmark services by default and is highly configurable if you want to change icon size, add new services change sort order, etc.. Designed to be used for TYPO3 news articles (tt_news). With this buttons an user can add your tt_news article easily to the services but can also be used for normal TYPO3 pages. Used here at mediatech.net for all pages and news articles.
Links for Social bookmarking and social network
Generates linkicons for local bookmark and social bookmarking (Mr. Wong, del.icio.us, digg, furl, linksilo, reddit, spurl and some more...). Simpler bookmarking extension for general page usage. Use TIMTAB - social bookmark icons for tt_news.
Facebook Connect
Allows linking of Facebook accounts of TYPO3 Frontend users.
Twitter Search
Search for users, hashes and words in the Twitterverse and outputs an list of Tweets. Live Example
Viraltweet
Viral Tweet Generator is a Twitter application designed to create a viral wave of Tweets through your followers as well as your followers followers.
Twitter profile as a content element
This extension provides shows the profile/timeline of a twitter user.
Twitter RSS feed
Show the latest RSS twitter updates.
ZW Twitter News
Send title & description of specific TYPO3 subpages to twitter.
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